Tracking

Set up tracking

Tracking methods There are two primary tracking mechanisms for advertising: pixel tracking and p...

Set up tracking pixel

For pixel trackers, there is a general base code that must always be added to your website to ini...

Set up postback (s2s) tracking

Postback trackers use server-to-server communication to track user actions by sending data direct...

Debugging events

An Event Debugger UI with a time selector set at 1-minute intervals provides an intuitive and eff...